Common Mistakes People Make When Buying Wigs Online…and How to Avoid Them

When buying wigs online, what you see isn’t always what you get.

In today’s world of one-click shopping and social media ads, it’s easy to get swept up in the promise of the perfect wig online. But for many first-time buyers, what arrives in the mail doesn’t match the photo — or their expectations. At Annex Hair Design, we see clients every week who bring in online wigs that simply don’t deliver.

Before you click “Add to Cart,” here are the most common mistakes people make when buying wigs online — and how you can avoid them.

Mistake #1: Buying Wigs Online Based on Price Alone

Sure, a $79 wig sounds like a great deal — until you open the box and realize it’s shiny, thin, and doesn’t fit your head. Online wig retailers often use filtered photos and vague descriptions to mask poor quality.

What to do instead:

Look at reputation, return policy, and customer reviews — not just the price tag. Cheap isn’t a bargain if you can’t wear it confidently. A Consultation at Annex Hair Design will give you all of your options and answer all of your questions right up front, expert advice can be your most important first step.

Mistake #2: Not Understanding Wig Types

There’s a huge difference between synthetic wigs and human hair wigs, and choosing the wrong one can lead to disappointment.

• Synthetic wigs are lower maintenance and pre-styled, but can’t be heat-styled and don’t last as long.

• Human hair wigs offer more versatility but require more upkeep and cost more upfront.

What to do instead:

Think about your lifestyle, styling habits, and comfort level. If you’re not sure what’s right for you, book a consultation with Annex Hair Design.

Mistake #3: Ignoring Cap Size and Fit

Many wig returns are due to poor fit. A wig that’s too tight can cause headaches, and one that’s too loose won’t stay in place — even with glue or tape.

What to do instead:

Learn your cap size before buying. A professional fitting can make all the difference in both comfort and confidence.

Mistake #4: Trusting the Photos

Photos online often show professionally styled wigs with lighting, editing, and even a completely different model than the one used to manufacture the wig.

What to do instead:

Look for customer photos or reviews. If possible, visit Annex Hair Design where we specialize in wigs to see how it will look and feel in person.

Mistake #5: Skipping the Return Policy

Some online wig sellers have strict no-return policies — especially on clearance or discounted items — and once it’s out of the box, you’re stuck with it.

At Annex Hair Design, we also maintain a no-return policy, but there’s one major difference: you’re not guessing. Every wig is professionally fitted, styled, and tailored to you, ensuring it’s the right look and feel from the start — no surprises, no disappointments.

What to do instead:

Before buying, check if the retailer allows returns or exchanges. Better yet, buy from a professional salon where we can help you choose what's right for you and your current situation.

Mistake #6: Trying to Cut or Style It Yourself

Cutting bangs or thinning out a wig isn’t like trimming your natural hair. Wigs — especially mass-produced ones — aren’t designed for DIY changes. One wrong snip and it’s game over. There’s no growing it back.

What to do instead:

Get professional help before you make irreversible changes. At Annex Hair Design, we specialize in custom-fitted, salon-quality wigs — and we do not service or restyle wigs bought online. With over 30 years of experience in wig fitting, cutting, and styling, we ensure your new look is right the first time. No guesswork. No regrets. Call us and book an appointment today!

💬 Final Thoughts

Buying a wig online isn’t wrong — but it’s easy to make mistakes if you don’t know what to look for. If you’re unsure, start with a consultation. At Annex Hair Design, we’ll guide you through options that match your needs, your look, and your lifestyle — so you can wear your wig with confidence.